Source: HOW WHITE NATIONALISM BECAME NORMAL ONLINE

Steve Bannon, Trump’s recently deposed chief strategist, consciously attempted to forge a bond to the underbelly of 4chan and similar sites. “These guys, these rootless white males, had monster powers,” Bannon discovered, while working at a failed startup designed to monetize virtual currency mining in the online game, World of Warcraft, according to the book, “Devil’s Bargain,” by journalist Joshua Green. When Bannon took the reins at Breitbart News, he moved quickly to harness the online troll army by overtly tapping into the outrage machine sites like 4chan generated. “The reality is, Fox News’s audience was geriatric and no one was connecting with this younger group,” Bannon said. The decision to hire a technology editor named Milo Yiannopoulos, whose specialty at Breitbart was intentionally offensive content, was a deliberate attempt to harness the high-traffic horde of 4chan readers for political gain.