The FTC has proposed new rules that clarify what is and isn’t a deceptive online review — and would give it the power to fine $50,000 for each fake.
Those 10,000 5-star reviews are fake. Now they’ll also be illegal.
H/T: Steve Lehto
Tag: fake reviews
A Supplement Company ‘Hijacked’ Its Amazon Reviews to Boost Sales, According to the FTC
Via ”review hijacking” Bountiful Co. used highly rated, well established products like this with “#1 Best Seller” badges to boost the sale of other, tangentially related supplements.
A Supplement Company ‘Hijacked’ Its Amazon Reviews to Boost Sales, According to the FTC
Ms. Cat’s Chronicles 