The FTC has proposed new rules that clarify what is and isn’t a deceptive online review — and would give it the power to fine $50,000 for each fake.
Those 10,000 5-star reviews are fake. Now they’ll also be illegal.
H/T: Steve Lehto
The FTC has proposed new rules that clarify what is and isn’t a deceptive online review — and would give it the power to fine $50,000 for each fake.
Those 10,000 5-star reviews are fake. Now they’ll also be illegal.
H/T: Steve Lehto
Via ”review hijacking” Bountiful Co. used highly rated, well established products like this with “#1 Best Seller” badges to boost the sale of other, tangentially related supplements.
A Supplement Company ‘Hijacked’ Its Amazon Reviews to Boost Sales, According to the FTC
FTC alleges that GoodRx, a drug discount site, has sold user data to Facebook. The Masters of the Universe are known for their insatiable desire for all personal information, but medical data is especially valuable for advertising purposes and in other ventures.
Privacy nightmare: FTC claims Drug Discount App GoodRx was leaked user data to Facebook and Google
H/T: Steve Lehto
This is disturbing because it means that the pharmacies are giving people’s information to GoodRX! You don’t have to enter your personal information on the GoodRX site (unless they’re using information from cookies)—you just print out the discount coupon to give to your pharmacist! The pharmacies should be penalized, as well!