The shit-posting, Twitter-trolling, dog-deploying social media army taking on Putin one meme at a time

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If you’re plugged into the U.S. military social media sphere, they’re impossible to miss. They’re cute and ludicrous anthropomorphic Shiba avatars. They’re cute faces poking over track suits and army fatigues, some wear suits, some carry military equipment. These are the Fellas. Jack McCain, helicopter pilot and son of John McCain, uses a Fella avatar. CNN analyst and retired U.S. Army officer Mark Hertling is sharing the meme. U.S. Army Major General Patrick Donahoe is using a Fella avatar.