Australia-Philippines Military Public Affairs workshop

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Throughout the three-day course, we’ve looked at the strategic, operational and tactical levels.  We’ve looked at the operational framework in which both nations work.  Some of the considerations that we have to work together with.  We’ve looked at media programs and media talent and preparing that talent and facilitating media embed programs.  And we also unpacked and looked at photography workshop as well, where we’ve been able to have lots of fun looking at the kits and the tools, and taking some photography and vision in order to amplify key messages into the region.

ADF | Australia-Philippines Military Public Affairs workshop

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Great communication begins with connection

‘The workshop got our nations on one page to deliver the right information and messages that we want to convey across the globe.’

Embedded journalism:

The original purpose of embedding was to control journalists, according to Helen Benedict, a professor at the Columbia Journalism School.  Citing award-winning Australian journalist Phillip Knightley’s book “The First Casualty: The War Correspondent as Hero and Myth-Maker from the Crimea to Iraq” which describes how the U.S. government invented embedded journalism in response to critical coverage of the Vietnam War.  As civilian casualties in Afghanistan reached 5,000, the Pentagon sought a media strategy that would bring attention back to the military’s role in the war, especially the role played by ordinary American service members.  This would require bringing war correspondents on side.

What are Information Operations?

To obtain a competitive edge, information operations and warfare entail obtaining intelligence on opponents and disseminating propaganda.

DefinitionInformation operations are tactics used to sway people’s opinions and affect how decisions are made.

More information:

Embedded Journalism, Media Manipulation & Apathy

2012 NDAA – Propaganda – MISO – InfoOps – PsyOps

SeaLight document

Growing “Cyber threats” prompt Philippine Army’s 1st 16th AF visit [Information Operations]

Growing Cyber threats prompt Philippine Army’s 1st 16th AF visit

Colonel Edward Rivera, 616th Operations Center, director of operations, welcomed Philippine Army Col. Windell Rebong, Command and Control Communications and Cyber Systems, deputy assistant chief, and five associates, here, July 18, for a subject-matter-expert exchange amid rising cyberattacks.

The exchange centered around maturing information warfare by strengthening interdependencies between several domains: electronic warfare, information operations and warfare, and cyber operations. 

“This exchange was a warm, engaging and open discussion from both sides and included military, civilian, officer and enlisted of different ranks, all bringing forward their experiences in the form of vibrant discussions,” said Rebong. “It’s an honor and a privilege for a Philippine Army officer to visit a U.S. Air Force facility. [The 16th Air Force] has an expertise that all Philippine branches of service will benefit from.”

….

Sixteenth Air Force (Air Forces Cyber), headquartered at Joint Base San Antonio, Texas, focuses on information warfare in the modern age and ensures that our Air Force and Nation are fast, resilient, and fully integrated in competition, crisis, and conflict by incorporating Information Warfare at operational and tactical levels, capitalizing on the value of information by leading the charge for uniquely-21st century challenges in the highly dynamic, seamless, and global information domain.

Information operations, sometimes referred to as influence operations, entail disseminating false information to persuade people and gathering tactical intelligence on rivals to gain the upper hand. Traditional media and social media platforms are just two examples of the many tools and techniques that can be used to carry out information operations.

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