As senior OWI officials saw it, “Books do not have their impact upon the mass mind but upon the minds of those who mould the mass mind—upon leaders of thought and formulators of public opinion. The impact of a book may last six months or several decades. Books are the most enduring propaganda of all.”
John B. Hench, Books as Weapons: Propaganda, Publishing, and the Battle for Global Markets in the Era of World War II (Ithaca: Cornell University Press, 2010), 70
Barack Obama’s Literature List for 2025 —Connecting the Dots
Related:
Books differ from all other propaganda media, primarily because one single book can significantly change the reader’s attitude and action to an extent unmatched by the impact of any other single medium… this is, of course, not true of all books at all times and with all readers – but it is true significantly often enough to make books the most important weapon of strategic (long-range) propaganda.





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